Quote large-format jobs in 15 seconds, every substrate.
Wide-format estimating is a substrate-and-finishing maze. Roll widths, vinyls, canvas, fabrics, lamination, eyelets, hemming. GelatoConnect Estimator generates accurate large-format quotes in 15 seconds using your printers, your substrates, your finishing rules.

By the numbers
Real outcomes from print shops on GelatoConnect Estimator.
What Estimator covers
Every large-format job, every substrate, one engine.
Six pricing models and 300+ configurable parameters cover the full large-format workflow, from vehicle wraps to exhibition stands. Your roll widths, your substrates, your finishing rules feed the engine.
Banners & outdoor signage
PVC banner, mesh, frontlit and backlit vinyl. Single and double-sided. Eyelets, hemming and pole-pockets factored automatically.
Vehicle wraps
Full and partial wraps, fleet livery, decals. Substrate, lamination, installation hours and squeegee waste loaded per job.
Exhibition & trade-show
Pop-up stands, fabric displays, modular systems. Tension-fabric, dye-sub, direct-print routes priced through the same engine.
Canvas & fine art
Canvas, fine-art papers, museum-grade substrates. Roll width, stretcher bars, framing and finishing all priced in.
Roll & sheet substrates
Vinyl, fabric, paper, foamcore, dibond, acrylic. Each substrate cost-loaded with cut-down and waste factors per material.
Finishing & mounting
Lamination, contour cut, kiss cut, mounting to substrate, grommets, pole pockets. Each operation a configurable parameter.

CUSTOMER STORY · BSG
2× Win rate
Plus a £750,000 tender secured by being first to respond after going live in 30 days.
"It just completely wowed me. We can now use the 35 years of my experience, packaged in software my whole team can use to give an accurate price."
BSG · Andy Gaulton, Owner
Read the BSG story →The engine
Six pricing models. Your large-format data. Customer-ready in under 5 minutes.
Trained on millions of real print transactions with 10 AI models. 300+ configurable parameters across machines, substrates, finishing and logistics. Every estimate uses the same logic, the same margin rules, the same data.
Customer proof
They stopped guessing. So can you.
Print shops across commercial, packaging and apparel are running their quoting through GelatoConnect Estimator. The same engine handles your large-format work.
Hudson Printing
Paul Hudson
Chief Executive Officer
“Buyers describe what they want and get a quote instantly. The future of print buying is already here.”
Read the full story →
ESP Colour
Simon Smogur
Chief Executive Officer
“Speed, correct margin, and our estimators confident it is right first time. We are on a nine-week up-streak.”
Read the full story →
Inkee
Vincenzo Cirimele
Chief Executive Officer
“50% less back-end staff. 100% increase in client reply rates. Real-time, 24/7 estimation.”
Read the full story →Interactive demo
See a large-format quote happen, on your screen.
Paste a real RFQ. Watch the engine generate a large-format estimate in 15 seconds. No sales call, no form, no waiting.
Try the large-format demo →
Specialised job types
Every large-format job type, priced in seconds.
GelatoConnect Estimator handles every common large-format job type with the right cost model out of the box. No rules to build, no spreadsheet lookups.
Poster printing software
Substrate (paper, vinyl, fabric, photo), ink coverage, lamination, mounting (foamex, dibond, ACM), finishing (eyelets, hems, frames). Roll vs flatbed routing chosen automatically.
Banner printing (vinyl, fabric, mesh)
Vinyl, fabric soft-signage and mesh each priced with the right substrate cost, finishing requirement (hem, grommet, pole pocket, rope) and installation logic.
Outdoor signage and exhibition
Storefront, vehicle, building wrap, pop-up, roll-up and modular exhibition graphics. Install-time, site-survey and weather-rating logic on top of the print cost.
Industry research
The data behind the urgency.
Speed and automation are not opinions. They are buyer behaviour and the industry response, evidenced across two decades of independent research.
Companies that contact a lead within 5 minutes are 21x more likely to qualify it than those waiting 30 minutes.
77% of print providers are automating workflows. 88% plan capital investments in automation.
Source: NAPCO Research 2024 Commercial Print Trends, via Canon Production Print

Explore the cluster
One platform, every print method.
The same engine prices every job across packaging, offset, digital and large format. Six pricing models. 300+ configurable parameters. Your data.
See Estimator pricing.
Plans from €1,000/month, billed annually. 14-day free trial, no credit card.
Frequently asked questions
Large-format quoting, answered
Does Estimator handle vehicle wraps?+
Yes. Vehicle wraps are priced through substrate parameters (premium cast vinyl, calendered, fleet-grade), lamination (gloss, matte, anti-graffiti), installation hours and squeegee waste factors. The engine routes a Sprinter van differently from a 53-foot trailer wrap.
What about roll widths and material yield?+
Roll widths are configurable per substrate. The engine calculates material yield based on the print size relative to roll width, factoring in cut-down waste and panel joins where needed.
Does it support fabric and dye-sub workflows?+
Yes. Tension fabric, soft signage, dye-sub via paper and direct-to-fabric routes are all priced through the same engine. Fabric width and grammage are configurable parameters loaded per substrate.
Can it handle finishing like grommets, hemming, pole pockets?+
Each finishing operation is a configurable parameter with its own cost loading. Grommets per linear foot, hemming per linear meter, pole pockets, kiss-cut and contour-cut all priced per parameter.
Can my sales team quote large-format jobs without an estimator?+
Yes. Sales and customer service teams generate estimates independently. Senior estimators move to reviewing quotes, handling exceptions and growing customer relationships rather than doing arithmetic.
How long until we go live with our large-format pricing models?+
Most customers are live in days. Calibration loads your actual substrate costs, machine speeds, finishing operations and installation rates into the engine. Once calibrated, every estimate uses your data.
How much does a poster printing job cost?+
Poster costs depend on size, substrate (paper, vinyl, fabric, mesh, photo paper), quantity, lamination and mounting. GelatoConnect Estimator calculates all five cost components in 15 seconds from your real cost data, no rate-card lookups. A 4-poster job runs about as long to quote as a single poster.
How is banner pricing calculated?+
Banner pricing combines substrate cost (vinyl, fabric and mesh prices vary), print time, finishing (hem, eyelet, pole pocket) and installation if required. GelatoConnect Estimator applies the right finishing pattern per banner type automatically based on what your shop typically does, then prices it from your real production data.
What the industry research says
In NAPCO Research's 2025 survey of growth-leading print firms, 84% reported active investment in workflow automation to streamline operations, reduce labour costs, and accelerate job turnaround.